Elrow Open Air Immersive Party Brooklyn Mirage 7/28
On July 28th, perhaps the most internationally renowned party brand converges on New York’s most daring venue. elrow, the world famous innovative party brand from Barcelona touches down in trend-setting East Williamsburg, New York. From 6.30 p.m. to 4.30 a.m, the incredible spectacle of music, art and vivacity will captivate, bewilder and enchant the denizens of Brooklyn with an extended celebration featuring a rare all back-to-back line-up at Brooklyn Mirage.
elrow’s first North American outdoor event will feature outrageous art, installations, and enthralling performers in a carnival setting. As the world’s leading event production company with six generations of experience promoting unforgettable spectacles concocts yet another colorful motif. Rowlympics will be the theme of elrow’s legendary first North American outdoor experience.
Eats Everything B2B with Patrick Topping
Technasia B2B with Marc Maya
Will Clarke B2B with Santé
Denney B2B with Jesse Perez
The Golden Pony Timothy B2B with Thomas
Les Carbonell B2B with Kika
The outdoor space has absolutely laid claim to the New York dance scene with a slew of incredibly dynamic events. The New York Times called the Avant Gardner’s outdoor space “a huge, architecturally ambitious destination for deep house and techno parties.”
Set in 50 B.C. in a place called elrowia occupied by the Romans, the Rowlympics were created as a gesture of peace and aim to distinguish the most world-class party athlete of all. Supporting revelers in their quest will be the world’s most trending house music artists playing a very rare and one of the most uplifting B2B sets this summer, creating a fantasy-fueled musical extravaganza.
Described as a “cross between Cirque du Soleil and Burning Man” by RBMA, elrow events take place in over 50 cities on all seven continents, including residencies in Ibiza, Dubai, Madrid, and Barcelona, and stages at major festivals including Glastonbury and Tomorrowland. Boasting over 250 events to its credit, elrow is a global phenomenon that can run five events simultaneously and whips any city it occupies into a frenzy.